gemius.pl

Gemius is a research and technology company that measures audiences across internet, television, radio and outdoor advertising. Its products include the Mediapanel and gemiusAudience audience measurement, the gemiusPrism web analytics system, gemiusHeatMap, gemiusAdReal market intelligence, gemiusPostBuy post-campaign analysis, gemiusDirectEffect campaign monitoring, and the AdOcean ad server.

Its customers are marketers, advertising agencies, media houses and publishers, including online and TV publishers that use the AdOcean ad server. The website lists IAB Polska, IAB Europe, OFBOR and I-COM Global as membership affiliations and states that its research follows the ICC/ESOMAR code.

The company states it was founded in 1999 and began cross-media measurement in 2018. Its board includes a Chief Financial & Sales Officer, a Chief Technology Officer and a Chief Legal & People Officer. The careers page describes small Agile and Scrum IT teams, office, remote and hybrid work options, and an open application for candidates without a listed role.

Product: Audience measurement data (Mediapanel, gemiusAudience), web analytics (gemiusPrism), campaign monitoring and post-buy analysis tools, and the AdOcean ad server.