LYSS

LYSS is a Czech oral-hygiene brand that sells its own teeth-whitening products, toothpastes, toothbrushes, lip balm and an oil pulling oral oil. The catalogue includes V34 whitening strips and a V34 whitening corrector, a PAP+ whitening powder, and toothpastes in several flavours, described as fluoride-free with hydroxyapatite or with fluoride.

The products are sold through the brand's own online store, which lists free shipping from 990 CZK, a 100% money-back guarantee and more than 1,200 reviews. The site also states that the brand is sold in more than 260 stores and that pharmacies stock it, so revenue comes from product sales.

The company is registered as LYSS, s.r.o. in Plzeň, with a founding date of 23 February 2023. Its job page lists a full-time Creative Strategist based in a Plzeň office to run performance advertising on Meta and TikTok. The website is published in Czech only.

Product: Teeth-whitening strips and corrector, PAP+ whitening powder, fluoride-free and hydroxyapatite toothpastes, toothbrushes, lip balm and an oil pulling oral oil.